Founded: 2014
Franchised: 2019
VetFran Member: No

The NOW, a Los Angeles based massage concept, was founded on the principle that self-care is a necessity not a luxury. Designed to serve as an oasis from today’s digitally driven society, their goal is to offer high-quality, affordable massage services in an inspired setting. The NOW offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. Bring next-level self-care to your neighborhood. The NOW’s menu includes three Swedish inspired services: THE NOW, their signature massage, THE STRETCH, for the athlete, and The HEALER, a mind and body balancing service. A wide range of enhancements including Deep Tissue, Prenatal, Scalp Renewal, and more can be added to each service. The NOW has differentiated itself from key competition by connecting with the 147 million untapped Gen Z and Millennial generations. With a proven concept and stunning key metrics, the growing lifestyle brand is looking forward to bringing their thoughtfully crafted menu with customizable enhancements, healing products and singular design aesthetic to cities all over the United States. Our business is supported by compelling key characteristics that become the building blocks of our franchisees success: ▪ Open multiple units ▪ Low buildout costs ▪ Recurring + predictable revenue model ▪ Stellar unit economics ▪ In depth training + support through all stages of your business